My Values

1 min readJul 16, 2023

Going to keep this one short and sweet.

Photo of author and her twin sister and niece
Photo of author with her twin sister + niece

When my twin sister, Kaitie, and I started goal planning in 2016, we kicked off by listing out our values. We’ve continued goal planning at least annually, with these as our north star.

But as we’ve grown and evolved, so to have our values. So this year for our birthday, we did a Self Awareness workshop together, to hone in on our sense of self and to help understand each other (and our communication styles) more deeply. One of the exercises we partook was refreshing our Values List.

As I continue to share my thoughts on small business + life in America, I decided that it might be a helpful list to share publicly, so that you all can know where I’m coming from. So here they are:

My Core Values in 2023*

  • Presence
  • Joy
  • Integrity
  • Serenity
  • Stewardship
  • Respect
  • Outdoorism

* subject to change or refinement at any time

What do you value?




🌲 Small town outdoorist + entrepreneur 📍 Boulder Creek, California - unceded land of the Coastanoan + Amah Mutsun Tribal Bands ✨ she / her